KUALA LUMPUR, May 4 (Bernama) -- Ion Exchange (India) Ltd, a global total water and environment management solutions provider, has entered into a strategic collaboration with MANN+HUMMEL to manufacture advanced membrane solutions and expand technology capabilities in India.
The companies will work together to produce advanced polyvinylidene fluoride (PVDF) ultrafiltration (UF) membranes with integrated UltraSKID systems and will also bring Membrane Bioreactor (MBR) technology to India.
The partnership combines MANN+HUMMEL Water & Membrane Solutions’ global expertise in membrane technology with Ion Exchange’s manufacturing capabilities, engineering strength and established global presence in water and wastewater treatment.
Ion Exchange Senior Vice President (SVP), Sridhar Padmanaban said the collaboration marked a significant milestone in advancing the company’s HYDRAMEM membrane solutions.
“It is an important step in our journey to deliver differentiated, high-performance and sustainable solutions to customers across global markets,” he said in a statement.
Meanwhile, MANN+HUMMEL Water & Membrane Solutions SVP and General Manager, Rohit Sathe said the partnership brings together complementary strengths to enhance the availability of high-performance filtration solutions, supporting evolving customer needs across markets.
Under the agreement, Ion Exchange will manufacture, integrate systems and commercialise PVDF hollow fibre ultrafiltration membranes with UltraSKID systems based on MANN+HUMMEL’s advanced technology.
Production will take place at Ion Exchange’s expanded state-of-the-art HYDRAMEM membrane manufacturing facility in Goa, India, supporting both domestic and international demand.
The collaboration is expected to improve supply resilience, reduce lead times and deliver advanced membrane solutions more efficiently through localised manufacturing.
-- BERNAMA
Monday, May 4, 2026
Thursday, April 30, 2026
Nearly Half a Million Users Utilize Bitget’s AI-Trading Infrastructure, Messari Report Highlights
VICTORIA, Seychelles, April 30 (Bernama-GLOBE NEWSWIRE) -- Bitget, the world's largest Universal Exchange (UEX), highlighted findings from a newly published Messari Pulse report documenting early adoption across its AI trading stack, a four-layer product system built as part of Bitget's broader trading infrastructure serving 125 million users worldwide.
The Messari report identifies four core layers within Bitget's AI architecture: GetAgent for conversational market analysis, GetClaw for autonomous execution, Agent Hub for developer access to exchange functions, and Gracy AI, a strategic guidance interface built around the public market voice of Bitget CEO Gracy Chen. Together, these products extend AI across analysis, executions, infrastructure, and user engagement inside the Bitget platform.
According to Bitget data cited in the report, Gracy AI attracted more than 460,000 users and generated over 2.6 million replies within its first eleven days after launch in February, producing over 390 million impressions in the same period. GetAgent has also surpassed 450,000 registered users since its launch. Its invite-only phase, which ran from July to August 2025, drove 100 million+ impressions and a waitlist exceeding 25,000 users.
Messari also highlights Agent Hub, infrastructure layer for connecting AI systems directly to exchange functions. Launched in February 2026, it supports MCP Server, Skills, REST and WebSocket APIs, and a command-line interface. The report notes Bitget is the only exchange to offer all four simultaneously. The platform has since expanded to include five analytical AI Skills and 15+ integrated data tools spanning macro analysis, technical signal detection, sentiment monitoring, market intelligence, and news aggregation.
GetClaw, the autonomous execution layer, operates through a constrained structure designed for retail risk control. Trades execute via dedicated sub-accounts isolated from user-held assets, while sandbox environments and fund limits define where the agent can operate and how much capital it can deploy. The product is currently live on Telegram, with Discord, WhatsApp, and in-app expansion planned in later releases.
"We want to provide billions of people with the ability to trade like Wall Street professionals," said Gracy Chen, CEO of Bitget. "AI is becoming part of how modern trading infrastructure is built. Early adoption across our AI infra shows that users increasingly expect analysis, execution, and strategy integrated inside one trading platform."
The full Messari Pulse report is available at messari.io.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
A photo accompanying this announcement is available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/aeec61bb-e43d-43de-a3b2-8f9e07d83e17
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
The Messari report identifies four core layers within Bitget's AI architecture: GetAgent for conversational market analysis, GetClaw for autonomous execution, Agent Hub for developer access to exchange functions, and Gracy AI, a strategic guidance interface built around the public market voice of Bitget CEO Gracy Chen. Together, these products extend AI across analysis, executions, infrastructure, and user engagement inside the Bitget platform.
According to Bitget data cited in the report, Gracy AI attracted more than 460,000 users and generated over 2.6 million replies within its first eleven days after launch in February, producing over 390 million impressions in the same period. GetAgent has also surpassed 450,000 registered users since its launch. Its invite-only phase, which ran from July to August 2025, drove 100 million+ impressions and a waitlist exceeding 25,000 users.
Messari also highlights Agent Hub, infrastructure layer for connecting AI systems directly to exchange functions. Launched in February 2026, it supports MCP Server, Skills, REST and WebSocket APIs, and a command-line interface. The report notes Bitget is the only exchange to offer all four simultaneously. The platform has since expanded to include five analytical AI Skills and 15+ integrated data tools spanning macro analysis, technical signal detection, sentiment monitoring, market intelligence, and news aggregation.
GetClaw, the autonomous execution layer, operates through a constrained structure designed for retail risk control. Trades execute via dedicated sub-accounts isolated from user-held assets, while sandbox environments and fund limits define where the agent can operate and how much capital it can deploy. The product is currently live on Telegram, with Discord, WhatsApp, and in-app expansion planned in later releases.
"We want to provide billions of people with the ability to trade like Wall Street professionals," said Gracy Chen, CEO of Bitget. "AI is becoming part of how modern trading infrastructure is built. Early adoption across our AI infra shows that users increasingly expect analysis, execution, and strategy integrated inside one trading platform."
The full Messari Pulse report is available at messari.io.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
A photo accompanying this announcement is available at:
https://www.globenewswire.com/NewsRoom/AttachmentNg/aeec61bb-e43d-43de-a3b2-8f9e07d83e17
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
Wednesday, April 29, 2026
MAVENIR PACKET CORE GOES LIVE WITH JAPAN'S RAKUTEN MOBILE
KUALA LUMPUR, April 29 (Bernama) -- Mavenir, the software company building artificial intelligence (AI)-by-design mobile networks, announced that its Converged Packet Core is now live in Rakuten Mobile’s nationwide mobile network, deployed on Rakuten Cloud Platform.
Mavenir, in a statement said the deployment plays a key role in enabling Rakuten Mobile to deliver multi-carrier roaming via ‘JAPAN Roaming’, a nationwide emergency service launched by Japan’s leading mobile carriers on April 1.
Mavenir Executive Vice President and General Manager, Packet Core, Security and Messaging, Michael Cooper said the deployment demonstrates how cloud-native packet core technology can support resilient, large-scale connectivity under extreme network conditions, contributing to public safety and service continuity.
Meanwhile, Rakuten Mobile General Manager of the Core Network Department, Ryo Watanabe said Mavenir’s cloud-native packet core is central to the operator’s role in JAPAN Roaming, enabling flexible and reliable connectivity when it is needed most.
Mavenir’s cloud-native packet core provides the scalable, resilient data foundation required for Rakuten Mobile to support cross-carrier access under emergency conditions, demonstrating how cloud-based core networks can strengthen national communications infrastructure and support service continuity at scale.
JAPAN Roaming enables users to temporarily connect to another domestic carrier’s 4G LTE network if their primary service is disrupted by major outages or disasters. The service supports 4G LTE voice, SMS and data, alongside an emergency-calls-only mode to maintain access to critical services.
Mavenir added that its cloud-native core portfolio supports voice, data, messaging, fraud protection and security, and is designed to scale with operators’ evolving service and resilience requirements—enabling faster service deployment, increased automation and improved responsiveness to changing network conditions.
The company also noted its long-standing relationship with Rakuten Mobile, including earlier deployments of cloud-native voice and messaging capabilities for Rakuten Link, supporting ongoing service innovation within the operator’s fully virtualised network.
-- BERNAMA
Mavenir, in a statement said the deployment plays a key role in enabling Rakuten Mobile to deliver multi-carrier roaming via ‘JAPAN Roaming’, a nationwide emergency service launched by Japan’s leading mobile carriers on April 1.
Mavenir Executive Vice President and General Manager, Packet Core, Security and Messaging, Michael Cooper said the deployment demonstrates how cloud-native packet core technology can support resilient, large-scale connectivity under extreme network conditions, contributing to public safety and service continuity.
Meanwhile, Rakuten Mobile General Manager of the Core Network Department, Ryo Watanabe said Mavenir’s cloud-native packet core is central to the operator’s role in JAPAN Roaming, enabling flexible and reliable connectivity when it is needed most.
Mavenir’s cloud-native packet core provides the scalable, resilient data foundation required for Rakuten Mobile to support cross-carrier access under emergency conditions, demonstrating how cloud-based core networks can strengthen national communications infrastructure and support service continuity at scale.
JAPAN Roaming enables users to temporarily connect to another domestic carrier’s 4G LTE network if their primary service is disrupted by major outages or disasters. The service supports 4G LTE voice, SMS and data, alongside an emergency-calls-only mode to maintain access to critical services.
Mavenir added that its cloud-native core portfolio supports voice, data, messaging, fraud protection and security, and is designed to scale with operators’ evolving service and resilience requirements—enabling faster service deployment, increased automation and improved responsiveness to changing network conditions.
The company also noted its long-standing relationship with Rakuten Mobile, including earlier deployments of cloud-native voice and messaging capabilities for Rakuten Link, supporting ongoing service innovation within the operator’s fully virtualised network.
-- BERNAMA
Tuesday, April 28, 2026
Bitget Launches Blockchain4Youth Learning Hub to Strengthen the Future Web3 Workforce
VICTORIA, Seychelles, April 28 (Bernama-GLOBE NEWSWIRE) -- Bitget, the world’s largest Universal Exchange (UEX), has announced the launch of the Blockchain4Youth Learning Hub: Semester 1, a new education initiative designed to help young learners explore blockchain not only as a field of study, but as a viable career path in the digital economy.
As part of Bitget’s broader Blockchain4Youth initiative, the Learning Hub expands the program’s mission of making blockchain education more accessible and actionable for young people worldwide. Through recent initiatives such as the LALIGA Youth Tournament in Thailand, its partnership with Google Developer Group on Campus, and the Web3 Young Learners’ Encyclopedia, Blockchain4Youth has engaged more than 15,000 participants since launch, reflecting its ongoing commitment to youth development and the rising interest among students in finding clearer pathways into the Web3 industry.
The Blockchain4Youth Learning Hub combines structured learning with professional recognition and career-oriented support. Learners who complete the program and pass the assessments will receive a Certificate of Completion signed by Ignacio Aguirre Franco, Chief Marketing Officer of Bitget, giving them a credential they can present across their professional profiles.
The certificate is intended to serve as more than proof of participation. It offers verified recognition of Web3 competency and unlocks access to a broader network of opportunities. Certificate holders can benefit from priority review for opportunities at Bitget and gain entry to the Blockchain4Youth Talent Alliance, a core pillar of the program designed to connect certified learners with the wider Web3 industry. Through the alliance, participants can access priority opportunities, industry exposure, and networking channels, creating a clearer pathway between demonstrated knowledge and real-world professional roles.
As part of this effort, Bitget has confirmed a partnership with Bondex, the Web3 professional network behind web3.career, the largest job board in the industry. Through the partnership, Bitget and Bondex aim to make career entry points into Web3 more transparent and accessible for the next generation of builders and professionals
“Most young people trying to break into Web3 hit the same wall, they take a course, then have no network, no verified credentials, and no clear path to a job.” said Ignacio Palomera, Co-Founder of Bondex. “Blockchain4Youth and Bondex fix that. Finish the program, build a verified profile, be discovered in the Bondex trusted talent pool and apply directly to companies hiring on web3.career. It's the bridge the industry's been missing.
“A lot of young people are interested in Web3, but interest alone does not always show them where to begin,” said Ignacio Aguirre Franco, CMO of Bitget. “The Learning Hub is about making that first step feel more real by giving learners knowledge, recognition, and a better sense of where this path can lead. When young talent can see opportunity more clearly, they are more likely to believe they belong in the future of this industry.”
Ultimately, Blockchain4Youth Learning Hub reflects a broader commitment to building long-term infrastructure for Web3 education and talent development. More than a standalone campaign, the Learning Hub demonstrates how Blockchain4Youth is evolving into a sustained platform that supports learners as they move from discovery to skill-building, and from participation to contribution. Through this initiative, Bitget continues to position itself not only as a platform for digital assets, but also as an ecosystem builder helping shape the workforce that will define the next phase of Web3.
The B4Y Talent Alliance welcomes recruiting companies that want to connect with emerging talent, expand industry access, and create more pathways into Web3. Interested organizations can contact blockchain4youth@bitget.com.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/b28d747f-7398-4f75-918b-9c886aeae023
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
--BERNAMA
As part of Bitget’s broader Blockchain4Youth initiative, the Learning Hub expands the program’s mission of making blockchain education more accessible and actionable for young people worldwide. Through recent initiatives such as the LALIGA Youth Tournament in Thailand, its partnership with Google Developer Group on Campus, and the Web3 Young Learners’ Encyclopedia, Blockchain4Youth has engaged more than 15,000 participants since launch, reflecting its ongoing commitment to youth development and the rising interest among students in finding clearer pathways into the Web3 industry.
The Blockchain4Youth Learning Hub combines structured learning with professional recognition and career-oriented support. Learners who complete the program and pass the assessments will receive a Certificate of Completion signed by Ignacio Aguirre Franco, Chief Marketing Officer of Bitget, giving them a credential they can present across their professional profiles.
The certificate is intended to serve as more than proof of participation. It offers verified recognition of Web3 competency and unlocks access to a broader network of opportunities. Certificate holders can benefit from priority review for opportunities at Bitget and gain entry to the Blockchain4Youth Talent Alliance, a core pillar of the program designed to connect certified learners with the wider Web3 industry. Through the alliance, participants can access priority opportunities, industry exposure, and networking channels, creating a clearer pathway between demonstrated knowledge and real-world professional roles.
As part of this effort, Bitget has confirmed a partnership with Bondex, the Web3 professional network behind web3.career, the largest job board in the industry. Through the partnership, Bitget and Bondex aim to make career entry points into Web3 more transparent and accessible for the next generation of builders and professionals
“Most young people trying to break into Web3 hit the same wall, they take a course, then have no network, no verified credentials, and no clear path to a job.” said Ignacio Palomera, Co-Founder of Bondex. “Blockchain4Youth and Bondex fix that. Finish the program, build a verified profile, be discovered in the Bondex trusted talent pool and apply directly to companies hiring on web3.career. It's the bridge the industry's been missing.
“A lot of young people are interested in Web3, but interest alone does not always show them where to begin,” said Ignacio Aguirre Franco, CMO of Bitget. “The Learning Hub is about making that first step feel more real by giving learners knowledge, recognition, and a better sense of where this path can lead. When young talent can see opportunity more clearly, they are more likely to believe they belong in the future of this industry.”
Ultimately, Blockchain4Youth Learning Hub reflects a broader commitment to building long-term infrastructure for Web3 education and talent development. More than a standalone campaign, the Learning Hub demonstrates how Blockchain4Youth is evolving into a sustained platform that supports learners as they move from discovery to skill-building, and from participation to contribution. Through this initiative, Bitget continues to position itself not only as a platform for digital assets, but also as an ecosystem builder helping shape the workforce that will define the next phase of Web3.
The B4Y Talent Alliance welcomes recruiting companies that want to connect with emerging talent, expand industry access, and create more pathways into Web3. Interested organizations can contact blockchain4youth@bitget.com.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
A photo accompanying this announcement is available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/b28d747f-7398-4f75-918b-9c886aeae023
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
--BERNAMA
AMAZON SIGNS DEAL WITH META TO DEPLOY AWS GRAVITON FOR AI
 |
| Meta Signs Agreement With AWS to Power Agentic AI on AWS Graviton Chips |
KUALA LUMPUR, April 28 (Bernama) -- Amazon has signed an agreement with Meta to deploy Amazon Web Services (AWS) Graviton processors at scale, marking a significant expansion of their long-standing partnership as Meta builds its next generation of artificial intelligence (AI).According to Amazon in a statement, the deployment starts with tens of millions of Graviton cores, with the flexibility to expand further as Meta’s AI capabilities grow.
The deal reflects a shift in how AI infrastructure is being built. While graphics processing units (GPUs) remain essential for training large models, the rise of agentic AI is driving strong demand for central processing unit (CPU)-intensive workloads.
Graviton5 is purpose-built for these workloads, such as real-time reasoning, code generation, search, and orchestrating multi-step tasks, giving Meta the processing power to run them efficiently at scale.
The chips will power a range of workloads at Meta, including supporting its AI initiatives, which require infrastructure capable of handling billions of interactions while coordinating complex, multi-step agent workflows—precisely the type of CPU-intensive computing Graviton is designed to support.
Guided by customer obsession, pace of innovation, commitment to operational excellence, and long-term thinking, AWS is trusted by millions of customers to accelerate innovation, transform their businesses, and shape the future.
-- BERNAMA
Monday, April 27, 2026
CHERY’S ICAUR TARGETS EUROPE WITH URBAN OUTDOOR VEHICLES
KUALA LUMPUR, April 27 (Bernama) -- Chery Group announced its vehicle brand iCAUR is preparing to launch in Europe as it promotes its Urban Outdoor mobility concept ahead of its 2026 International Business Summit.
In a statement, the company said iCAUR is positioned as a premium brand aimed at redefining rugged boxy vehicles by combining off-road capability with improved comfort and practicality for everyday and family use.
The brand addresses limitations of conventional off-road vehicles, particularly in comfort and long-distance usability, positioning itself as a more versatile option bridging urban commuting and outdoor travel.
At the centre of the European push is the iCAUR V27, which offers a combined range of more than 1,000 kilometres, 224 millimetres (mm) ground clearance and a 2,900 mm wheelbase designed to support both city driving and off-road conditions.
The model is engineered for varied environments, with stable performance in wet and mountainous terrain, alongside a focus on cabin space and practicality for family use.
Chery said the brand’s strategy focuses on design, technology and user-centric functionality, targeting consumers seeking utility, simplicity and flexible mobility rather than conventional off-road performance alone.
It added that European expansion aligns with a broader strategy of localisation and product optimisation, as it seeks to tailor offerings to regional driving preferences and conditions.
The company said it will continue refining its product portfolio and services for Europe as it advances its international rollout of Urban Outdoor mobility solutions.
-- BERNAMA
In a statement, the company said iCAUR is positioned as a premium brand aimed at redefining rugged boxy vehicles by combining off-road capability with improved comfort and practicality for everyday and family use.
The brand addresses limitations of conventional off-road vehicles, particularly in comfort and long-distance usability, positioning itself as a more versatile option bridging urban commuting and outdoor travel.
At the centre of the European push is the iCAUR V27, which offers a combined range of more than 1,000 kilometres, 224 millimetres (mm) ground clearance and a 2,900 mm wheelbase designed to support both city driving and off-road conditions.
The model is engineered for varied environments, with stable performance in wet and mountainous terrain, alongside a focus on cabin space and practicality for family use.
Chery said the brand’s strategy focuses on design, technology and user-centric functionality, targeting consumers seeking utility, simplicity and flexible mobility rather than conventional off-road performance alone.
It added that European expansion aligns with a broader strategy of localisation and product optimisation, as it seeks to tailor offerings to regional driving preferences and conditions.
The company said it will continue refining its product portfolio and services for Europe as it advances its international rollout of Urban Outdoor mobility solutions.
-- BERNAMA
HERE, BAIDU MAPS TO CO-DEVELOP GLOBAL INTELLIGENT DRIVING, NAVIGATION SOLUTIONS
KUALA LUMPUR, April 27 (Bernama) -- HERE Technologies, the mapping and location data company, and Baidu Maps have signed a memorandum of understanding (MoU) to jointly develop advanced mapping, navigation and intelligent driving solutions for global automakers.
Under the agreement, the two companies plan to combine HERE’s artificial intelligence (AI)-powered live map and location services for Intelligent Speed Assistance (ISA), Advanced Driver Assistance Systems (ADAS) and automated driving features with Baidu Maps’ navigation capabilities and research and development expertise.
According to HERE in a statement, the collaboration aims to deliver a unified global solution for next-generation intelligent vehicles, covering key in-vehicle experiences and assisted-driving functions across multiple markets.
In advanced lane-level navigation, the companies will integrate HERE’s global map content, Dynamic Map Content and Connected Vehicle Service APIs with Baidu Maps’ global navigation engine and lane-level capabilities.
The solution is intended to support Chinese automakers in serving both domestic and international markets through a single, scalable navigation framework with enhanced precision and positioning.
The partnership also includes development of HERE Predictive Signal Timing, combining HERE’s global probe data and cloud-based application programming interfaces (APIs) with Baidu Maps’ traffic intelligence algorithms and deployment experience. The feature is designed to improve driving smoothness and safety by enabling more stable stopping behaviour at traffic signals and reducing abrupt manoeuvres.
For ADAS and ISA, HERE and Baidu Maps will integrate lane-level data, speed-limit advisory systems and predictive road attributes to support machine-readable inputs for advanced driving functions. The combined offering is designed to enable compliance with global regulatory requirements while accelerating deployment of assisted-driving capabilities, including navigation-on-autopilot-level functions.
The companies also plan to explore AI-driven collaboration to enhance in-vehicle intelligence, including generative AI applications for contextual navigation, predictive alerts and voice-assisted driving features tailored to real-world conditions.
The solutions will be introduced to automakers in phases, starting with pilot programmes before scaling into broader digital cockpit platforms.
-- BERNAMA
Under the agreement, the two companies plan to combine HERE’s artificial intelligence (AI)-powered live map and location services for Intelligent Speed Assistance (ISA), Advanced Driver Assistance Systems (ADAS) and automated driving features with Baidu Maps’ navigation capabilities and research and development expertise.
According to HERE in a statement, the collaboration aims to deliver a unified global solution for next-generation intelligent vehicles, covering key in-vehicle experiences and assisted-driving functions across multiple markets.
In advanced lane-level navigation, the companies will integrate HERE’s global map content, Dynamic Map Content and Connected Vehicle Service APIs with Baidu Maps’ global navigation engine and lane-level capabilities.
The solution is intended to support Chinese automakers in serving both domestic and international markets through a single, scalable navigation framework with enhanced precision and positioning.
The partnership also includes development of HERE Predictive Signal Timing, combining HERE’s global probe data and cloud-based application programming interfaces (APIs) with Baidu Maps’ traffic intelligence algorithms and deployment experience. The feature is designed to improve driving smoothness and safety by enabling more stable stopping behaviour at traffic signals and reducing abrupt manoeuvres.
For ADAS and ISA, HERE and Baidu Maps will integrate lane-level data, speed-limit advisory systems and predictive road attributes to support machine-readable inputs for advanced driving functions. The combined offering is designed to enable compliance with global regulatory requirements while accelerating deployment of assisted-driving capabilities, including navigation-on-autopilot-level functions.
The companies also plan to explore AI-driven collaboration to enhance in-vehicle intelligence, including generative AI applications for contextual navigation, predictive alerts and voice-assisted driving features tailored to real-world conditions.
The solutions will be introduced to automakers in phases, starting with pilot programmes before scaling into broader digital cockpit platforms.
-- BERNAMA
MASAN GROUP UNVEILS VIETNAM CONSUMER OPERATING SYSTEM AT 2026 AGM
 |
The Annual General Meeting of Masan Group - Masan Consumer - Masan MEATLife, held on April 24, attracted thousands of shareholders and partners. |
KUALA LUMPUR, April 27 (Bernama) -- Masan Group Corporation, together with its listed subsidiaries Masan Consumer and Masan MEATLife, held their 2026 Annual General Meeting in Ho Chi Minh City under the theme “The Great Connectivity – Đại Kết Nối”.
The theme reflects Masan’s multi-year transformation toward building Vietnam’s consumer operating system (cOS), an integrated platform designed to connect retail, brand, and digital ecosystems.
In a statement, the company said the initiative aims to address long-standing fragmentation in the consumer market and improve efficiency across the end-to-end retail value chain.
At the core of the strategy is WinCommerce (WCM), Masan’s retail platform, which has completed its turnaround and is targeting profitability in 2026. The company plans to expand its network to around 6,100 stores by end-2026, with a strong focus on rural areas, where modern trade penetration remains relatively low.
Masan also outlined a long-term target of reaching approximately 13,000 stores by 2030, supported by improving unit economics, faster store payback periods, and continued scale benefits from its retail footprint.
Beyond its owned retail network, Masan is expanding its reach through Retail Supreme, a platform designed to digitally integrate Vietnam’s traditional general trade ecosystem. The initiative enables direct territory-based engagement with retailers, improving distribution efficiency and strengthening brand presence in fragmented markets.
The company said Retail Supreme has significantly expanded its active retail coverage and improved ordering frequency and stock-keeping unit (SKU) penetration, with further scaling expected as it deepens engagement with general trade partners nationwide.
Masan also highlighted its Brand Engine strategy, which focuses on scaling branded consumer products across food and daily essentials. The company aims to expand its portfolio of mega brands and increase penetration of branded products in key categories, including protein, across Vietnam.
Supporting these initiatives is Masan’s Digital Engine, anchored by its WinX platform, which connects consumers, retailers, and brands through data-driven intelligence. The system enables real-time decision-making across store expansion, product assortment, pricing, and marketing execution, supported by its logistics platform Supra to enhance supply chain efficiency.
Masan Group chief executive officer, Danny Le said that “The Great Connectivity” reflects the company’s commitment to Vietnam, adding that integrating its brands, retail network and digital intelligence delivers benefits for consumers, employees and shareholders.
-- BERNAMA
Friday, April 24, 2026
ICEKREDIT CALLS FOR STRONGER ASEAN ALIGNMENT ON AI GOVERNANCE, ADOPTION
KUALA LUMPUR, April 24 (Bernama) -- IceKredit Chief Growth Officer Kong Chinang called for stronger regional alignment across policy, industry and education to support sustainable and responsible artificial intelligence (AI) adoption in Southeast Asia.
Speaking at the inaugural AI Forward: Southeast Asia Policy Summit, hosted recently by Grab and ASEAN BAC in Jakarta, Kong said ASEAN has strong potential to play a leading role in the global AI landscape but requires coordinated action across sectors as AI evolves rapidly.
“ASEAN stands at an exciting inflection point for AI. To fully realise its transformative potential, we need deeper regional engagement and alignment among the tripartite pillars of policy, industry, and education.
“Equally critical is embedding sustainability and responsibility into every stage of AI adoption, ensuring technology benefits people, businesses, and economies inclusively,” he added in a statement.
During the panel session “Empowering the next phase of AI transformation in SEA”, Kong joined speakers including Timothy Yap of McKinsey, Dau Anh Tuan of the Vietnam Chamber of Industry and Trade, Gunish Chawla of Amazon, and Yann AitBachir of Google to discuss the current state and future trajectory of AI adoption in Southeast Asia.
The summit, held alongside Grab’s flagship GrabX product event at Shangri-La Jakarta, gathered senior policymakers, global technology leaders and industry experts to discuss the future of AI development and deployment across ASEAN.
The day-long event featured addresses from Grab Group Chief Executive Officer and Co-founder Anthony Tan, Indonesian government ministers and sector leaders, alongside demonstrations of Grab’s latest AI-powered innovations.
As AI moves from concept to large-scale implementation across Southeast Asia, cross-sector collaboration and responsible innovation have emerged as key priorities to unlock inclusive growth and strengthen the region’s global competitiveness.
-- BERNAMA
Bitget Partners with Market Prophit to Expand Data-Driven Social Trading Capabilities
VICTORIA, Seychelles, April 24 (Bernama-GLOBE NEWSWIRE) -- Bitget, the world’s largest Universal Exchange (UEX), today announced a strategic integration with Market Prophit, a specialized crypto trading intelligence and data analytics platform. The collaboration introduces AI-powered social trading tools that allow users to automatically act on verified market sentiment, including both copying high-performing signals and trading against consistently inaccurate ones.
Through the integration, Bitget users can automatically copy high-performing social accounts or take opposing positions against historically underperforming ones. This introduces a structured way to engage with social-driven market movements, turning both accurate and inaccurate calls into actionable strategies.
Market Prophit’s AI analyzes millions of posts across X (formerly Twitter), scoring accounts based on realized predictive accuracy rather than follower metrics. Its first-ever AI-powered Social Media Copy Trading quant engine allows Bitget’s users to identify consistently performing social accounts and execute trading strategies directly into their accounts by copying the calls of positive performers and “Inverse-Copying” the calls of negative performers.
“At Bitget, we are mindful of creating tools for users that bring clarity to increasingly noisy markets,” said Gracy Chen, CEO of Bitget. “Integrating Market Prophit helps users separate influence from actual trading performance, while making it easier to act on that insight.”
The integration also enables users to evaluate social signals at the asset level, allowing them to assess which social accounts have historically demonstrated accuracy across specific tokens or market segments. By combining account verification with signal execution, Bitget extends its existing copy trading framework into a more data-driven model that reduces reliance on subjective interpretation.
“Crypto markets move at the speed of social sentiment, but most of that signal is unstructured and noisy, requiring sophisticated analytical tools to extract predictive signals from the noise,” said Igor Gonta, CEO of Market Prophit. “Our partnership with Bitget turns that noise into something measurable and tradable, giving users a systematic way to act on both accurate and inaccurate market calls enabling potential additional alpha generation opportunities”
This integration strengthens Bitget’s UEX framework by linking data directly to execution, enabling users to move from signal to trade within a single unified account across crypto and tokenized markets. Market Prophit brings structured analytics and automated social trading into Bitget’s execution layer, turning information into immediate action.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
About Market Prophit
Market Prophit is a specialized crypto financial technology intelligence and data analytics platform. It utilizes AI to analyze, organize, and filter social media information by objectively and quantitatively scoring and ranking social accounts based on the accuracy of their crypto price predictions allowing investors to research and navigate the social media landscape. Market Prophit’s unique and objective approach provides traders with data-backed asset level Leaderboard, signals and automated quant execution tools through its AI-powered Social Copy Trading and Inverse-Copy Trading technology.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/14b0b485-5218-45ea-938f-3d4cb2563cbd
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
Through the integration, Bitget users can automatically copy high-performing social accounts or take opposing positions against historically underperforming ones. This introduces a structured way to engage with social-driven market movements, turning both accurate and inaccurate calls into actionable strategies.
Market Prophit’s AI analyzes millions of posts across X (formerly Twitter), scoring accounts based on realized predictive accuracy rather than follower metrics. Its first-ever AI-powered Social Media Copy Trading quant engine allows Bitget’s users to identify consistently performing social accounts and execute trading strategies directly into their accounts by copying the calls of positive performers and “Inverse-Copying” the calls of negative performers.
“At Bitget, we are mindful of creating tools for users that bring clarity to increasingly noisy markets,” said Gracy Chen, CEO of Bitget. “Integrating Market Prophit helps users separate influence from actual trading performance, while making it easier to act on that insight.”
The integration also enables users to evaluate social signals at the asset level, allowing them to assess which social accounts have historically demonstrated accuracy across specific tokens or market segments. By combining account verification with signal execution, Bitget extends its existing copy trading framework into a more data-driven model that reduces reliance on subjective interpretation.
“Crypto markets move at the speed of social sentiment, but most of that signal is unstructured and noisy, requiring sophisticated analytical tools to extract predictive signals from the noise,” said Igor Gonta, CEO of Market Prophit. “Our partnership with Bitget turns that noise into something measurable and tradable, giving users a systematic way to act on both accurate and inaccurate market calls enabling potential additional alpha generation opportunities”
This integration strengthens Bitget’s UEX framework by linking data directly to execution, enabling users to move from signal to trade within a single unified account across crypto and tokenized markets. Market Prophit brings structured analytics and automated social trading into Bitget’s execution layer, turning information into immediate action.
About Bitget
Bitget is the world's largest Universal Exchange (UEX), serving over 125 million users and offering access to over 2M crypto tokens, 100+ tokenized stocks, ETFs, commodities, FX, and precious metals such as gold. The ecosystem is committed to helping users trade smarter with its AI agent, which co-pilots trade execution. Bitget is driving crypto adoption through strategic partnerships with LALIGA and MotoGP™. Aligned with its global impact strategy, Bitget has joined hands with UNICEF to support blockchain education for 1.1 million people by 2027. Bitget currently leads in the tokenized TradFi market, providing the industry's lowest fees and highest liquidity across 150 regions worldwide.
For more information, visit: Website | Twitter | Telegram | LinkedIn | Discord
For media inquiries, please contact: media@bitget.com
Risk Warning: Digital asset prices are subject to fluctuation and may experience significant volatility. Investors are advised to only allocate funds they can afford to lose. The value of any investment may be impacted, and there is a possibility that financial objectives may not be met, nor the principal investment recovered. Independent financial advice should always be sought, and personal financial experience and standing carefully considered. Past performance is not a reliable indicator of future results. Bitget accepts no liability for any potential losses incurred. Nothing contained herein should be construed as financial advice. For further information, please refer to our Terms of Use.
About Market Prophit
Market Prophit is a specialized crypto financial technology intelligence and data analytics platform. It utilizes AI to analyze, organize, and filter social media information by objectively and quantitatively scoring and ranking social accounts based on the accuracy of their crypto price predictions allowing investors to research and navigate the social media landscape. Market Prophit’s unique and objective approach provides traders with data-backed asset level Leaderboard, signals and automated quant execution tools through its AI-powered Social Copy Trading and Inverse-Copy Trading technology.
A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/14b0b485-5218-45ea-938f-3d4cb2563cbd
SOURCE: Bitget Limited
DISCLAIMER: BERNAMA MREM are not accountable for any causes of website defacement, misuse, or illegal activities connected to cryptocurrency, blockchain, tokenisation, or bitcoin. This material should not be considered as guidance or an opinion, as it does not constitute financial or investment advice. Use this information at your own risk; we are not liable for any losses or damages caused by the republication of this article.
HERE, LOTUS BRING HIGHWAY NAVIGATION ON AUTOPILOT TO GLOBAL MARKETS
KUALA LUMPUR, April 24 (Bernama) -- HERE Technologies, a mapping and location data company, and Lotus have announced a major milestone in their global collaboration with the debut of Lotus’ first overseas integrated navigation and Highway Navigation on Autopilot (NOA) solution.
The launch marks the first time a Chinese automaker has introduced a unified cockpit navigation and Highway NOA system for international markets, underscoring a step in China’s automotive push toward global innovation leadership.
According to HERE Technologies in a statement, the rollout builds on Lotus’ earlier deployments in China and the subsequent European introduction of HERE Navigation across its electric vehicle (EV) portfolio.
Lotus’ digital cockpit uses HERE Navigation and HERE’s live map as its foundation, enabling EV-aware routing, range assistance and over-the-air updates.
Building on this, the collaboration is extending into Advanced Driver-Assistance Systems (ADAS), including Highway NOA, as it expands across the Asia Pacific, North America and the Middle East.
By leveraging HERE’s AI-powered live map for advanced ADAS capabilities, Lotus drivers gain precise localisation, accurate road geometry, reliable speed limit information and automated lane change.
The system also supports Intelligent Speed Assistance (ISA), introduced in Europe to meet regulatory requirements, highlighting the role of HERE’s mapping intelligence in enabling both safety and driving automation.
The partnership reinforces the long-term collaboration between HERE and Lotus and their shared goal of advancing connected and automated driving experiences globally.
-- BERNAMA
The launch marks the first time a Chinese automaker has introduced a unified cockpit navigation and Highway NOA system for international markets, underscoring a step in China’s automotive push toward global innovation leadership.
According to HERE Technologies in a statement, the rollout builds on Lotus’ earlier deployments in China and the subsequent European introduction of HERE Navigation across its electric vehicle (EV) portfolio.
Lotus’ digital cockpit uses HERE Navigation and HERE’s live map as its foundation, enabling EV-aware routing, range assistance and over-the-air updates.
Building on this, the collaboration is extending into Advanced Driver-Assistance Systems (ADAS), including Highway NOA, as it expands across the Asia Pacific, North America and the Middle East.
By leveraging HERE’s AI-powered live map for advanced ADAS capabilities, Lotus drivers gain precise localisation, accurate road geometry, reliable speed limit information and automated lane change.
The system also supports Intelligent Speed Assistance (ISA), introduced in Europe to meet regulatory requirements, highlighting the role of HERE’s mapping intelligence in enabling both safety and driving automation.
The partnership reinforces the long-term collaboration between HERE and Lotus and their shared goal of advancing connected and automated driving experiences globally.
-- BERNAMA
Thursday, April 23, 2026
Material Names Raman Kalra President, Asia Pacific
– New appointment brings AI-first expertise and deep Asia Pacific fluency to help global clients accelerate performance across the region –
NEW YORK, April 23 (Bernama-BUSINESS WIRE) -- Material, an intelligent growth company providing consumer data and insights, brand strategy and product innovation, is pleased to welcome Raman Kalra as President, Asia Pacific (APAC).
Kalra’s appointment comes as Material continues to expand its global footprint with capabilities across insights, strategy, design and marketing technology. Kalra will lead the company’s APAC operations, bringing AI-driven data- and technology-enabled solutions closer to both global and local clients for whom the region is strategically vital.
Laila Worrell, Material’s CEO, stated, “This is a transformative time for the industry and our clients. Raman’s expertise in AI-driven transformation and success in APAC makes him the ideal leader as we deepen our commitment to clients who compete in and across this vibrant, growing market.”
Specializing in business transformation and demand engineering through data-backed insights, Kalra will partner with global teams to deliver Material’s full strategy-to-execution capabilities of insights, design and marketing technology to clients across the region.
Kalra commented, “I am excited to lead Material in APAC as we intensify our commitment to global clients and especially the region. This is a pivotal moment for the industry as we reimagine how human insights and AI-first technology redefine how brands grow and businesses perform. I look forward to leveraging the company’s deep legacy of behavioral insights to build tech-based solutions that help our clients not only understand their markets but also shape them.”
About Raman Kalra, President, Asia Pacific
Raman Kalra brings over 30 years of experience at the intersection of strategy, technology and enterprise growth. He previously served as a senior partner with IBM and PwC Consulting, where he led AI-first growth strategies for global brands across media, telecom and energy.
Most recently, he led Business Transformation Services for IBM in India and South Asia, managing an end-to-end portfolio across digital strategy, AI transformation and customer experience (CX). He also engineered the cross-border acquisition of a Belgian digital energy venture for ReNew, successfully diversifying their portfolio.
About Material
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a 50-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to anticipate and capitalize on cultural and market shifts, understand and influence consumer behavior and shape demand. Integrated capabilities across insights-driven strategy, design innovation and customer engagement bring clients clear growth choices and solutions that drive outsized business impact. In addition to serving the corporate market, Material has helped some of the world’s most celebrated cultural icons extend their personal brands into new product lines. Learn more at materialplus.io.
View source version on businesswire.com:
https://www.businesswire.com/news/home/20260422271493/en/
Contact
Media Contact
Tiffany Francis, Material
tiffany.francis@materialplus.io
Source : Material
NEW YORK, April 23 (Bernama-BUSINESS WIRE) -- Material, an intelligent growth company providing consumer data and insights, brand strategy and product innovation, is pleased to welcome Raman Kalra as President, Asia Pacific (APAC).
Kalra’s appointment comes as Material continues to expand its global footprint with capabilities across insights, strategy, design and marketing technology. Kalra will lead the company’s APAC operations, bringing AI-driven data- and technology-enabled solutions closer to both global and local clients for whom the region is strategically vital.
Laila Worrell, Material’s CEO, stated, “This is a transformative time for the industry and our clients. Raman’s expertise in AI-driven transformation and success in APAC makes him the ideal leader as we deepen our commitment to clients who compete in and across this vibrant, growing market.”
Specializing in business transformation and demand engineering through data-backed insights, Kalra will partner with global teams to deliver Material’s full strategy-to-execution capabilities of insights, design and marketing technology to clients across the region.
Kalra commented, “I am excited to lead Material in APAC as we intensify our commitment to global clients and especially the region. This is a pivotal moment for the industry as we reimagine how human insights and AI-first technology redefine how brands grow and businesses perform. I look forward to leveraging the company’s deep legacy of behavioral insights to build tech-based solutions that help our clients not only understand their markets but also shape them.”
About Raman Kalra, President, Asia Pacific
Raman Kalra brings over 30 years of experience at the intersection of strategy, technology and enterprise growth. He previously served as a senior partner with IBM and PwC Consulting, where he led AI-first growth strategies for global brands across media, telecom and energy.
Most recently, he led Business Transformation Services for IBM in India and South Asia, managing an end-to-end portfolio across digital strategy, AI transformation and customer experience (CX). He also engineered the cross-border acquisition of a Belgian digital energy venture for ReNew, successfully diversifying their portfolio.
About Material
Material is an intelligent growth company. Fueled by a powerful core in market research, behavioral science and data analytics, Material has a 50-year history of building customer intelligence into brands and experiences that compete and win. Material works with world-class companies to anticipate and capitalize on cultural and market shifts, understand and influence consumer behavior and shape demand. Integrated capabilities across insights-driven strategy, design innovation and customer engagement bring clients clear growth choices and solutions that drive outsized business impact. In addition to serving the corporate market, Material has helped some of the world’s most celebrated cultural icons extend their personal brands into new product lines. Learn more at materialplus.io.
View source version on businesswire.com:
https://www.businesswire.com/news/home/20260422271493/en/
Contact
Media Contact
Tiffany Francis, Material
tiffany.francis@materialplus.io
Source : Material
Wednesday, April 22, 2026
MELTWATER, YOUGOV REPORT HIGHLIGHTS SHIFTING CONSUMER TRUST IN AI-GENERATED CONTENT
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| EZE Cloud Goes Live on Workday. |
KUALA LUMPUR, April 22 (Bernama) -- Meltwater and YouGov have released Trust in the Age of Generative AI, a new report exploring how the rapid rise of artificial intelligence (AI)-generated video, audio, images and text is shaping consumer trust in brands and content.
Drawing insights from nearly 10,000 consumers across seven global markets, the study examines attitudes toward generative AI (GenAI) and the media environments that influence these perceptions. The findings offer key insights for brands navigating this rapidly evolving landscape.
Meltwater Chief Product Officer, Chris Hackney in a statement said GenAI provides brands with a powerful new way to connect with audiences, but success depends on how transparently and thoughtfully it is used, and brands that lead with clarity and accountability have a real opportunity to build deeper trust.
As GenAI becomes more integrated into marketing and communications, the report reveals a pivotal moment for brands, not only in how they adopt AI, but also in how they redefine trust-building with audiences.
The findings also point to a meaningful opportunity, in which consumers want brands to be transparent, intentional, and audience-first in their use of AI, and those that are could differentiate themselves and build stronger, more trusted relationships with their audiences.
The report finds that transparency is a critical factor, with 86 per cent of consumers saying AI-generated content should be disclosed, presenting a clear opportunity for brands to build trust.
At the same time, perceptions remain mixed, as 32 per cent of respondents say they would trust brands less if content is AI-generated, compared with 15 per cent who would trust them more, underscoring the importance of how AI is applied and communicated.
Consumer sentiment toward AI also reflects a degree of caution, with 39 per cent expressing excitement while a larger 51 per cent remain unconvinced. Awareness is increasing, as 58 per cent of consumers believe they can identify AI-generated content, while online discussions have grown by 53 per cent, with media contributing 34 per cent of overall coverage.
Concerns over misinformation remain high, with 73 per cent of respondents highlighting it as a key issue, creating an opening for brands to position themselves as reliable and trustworthy sources. Acceptance of AI varies by context, with higher levels seen in entertainment and advertising, but significantly lower trust in news and influencer content.
“These insights show that trust is not being lost; it is being redefined,” added Hackney.
-- BERNAMA
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